Agenda

March 19, 2025

7:30 AM to 9:00 AM

Registration and Networking Breakfast Reception

Sponsored by Criteo

Part 1

Micro and Macro Economics vs Public and Private AdTech Companies

9:00 am to 9:10 am

Welcome Remarks + Kick Off from Rob Beeler and Tom Triscari

9:10 AM to 9:25 AM

Fireside Chat to Review the Day Ahead with Brian Wieser and Tom Triscari

9:25 AM to 9:45 AM

Quick Recap of ATEF 2024 from Rishad Tobaccowala

Rishad will tell us what he told us last time but through the lens of what has happened since April 2024 and a lot has already happened since then!

9:45 AM to 10:15 AM

Venture Capital Perspective

Bet the jockey, not the horse. How do you pick a winner?

10:15 AM to 10:50 AM

Private Equity Perspective

Finding the best value in adtech and turning it into free cash flow.

10:50 AM to 11:15 AM

Morning Break

11:15 AM to 11:20 AM

Welcome Back

11:20 AM to 11:45 AM

Fireside Chat: AdTech M&A Last Year, This Year, Next Year

Moving up the financial continuum, we get the real view of what’s going on in M&A.

11:45 AM to 12:10 PM

AdTech Equity Analyst Panel

Public AdTech, Free Cash Flow, Valuation, Winners and Losers Over The Coming Year.

12:10 PM to 12:30 PM

Part 1 Q&A

This is yet another reason why ATEF is such a highly differentiated event. Jensen Huang, CEO of NVIDIA, does not conduct one-on-one meetings with his direct reports. Instead, he communicates with his executive team collectively, sharing information and feedback with everyone simultaneously to ensure equal access to information and empower his team. In the same spirit, speakers from Part 1 will come back to the stage to engage in a group Q&A with the audience in the driver’s seat.

12:30 PM to 1:45 PM

Full-service lunch along with the very best coffee and chocolates that you can find in NYC.

Part 2

1:45 PM to 1:50 PM

Rob Beeler’s Welcome Back

1:50 PM to 2:20 PM

The World Today and Tomorrow According to Sir Martin Sorrell

2:20 PM to 2:35 PM

Audience Q&A with Sir Martin Sorrell

2:35 PM to 3:05 PM

Fireside Chat with Special Guests #2

3:05 PM to 3:20 PM

Audience Q&A with Special Guests #2

3:20 PM to 3:45 PM

Afternoon Break

Part 3

Biggest Themes in AdTech

3:50 PM to 4:15 PM

Theme 1

4:15 PM to 4:40 PM

Theme 2

4:40 PM to 5:05 PM

Theme 3

5:05 PM to 5:35 PM

Part 3 Q&A

Just like in Part 1, speakers from Part 3 will come back to the stage to engage in a group Q&A with the audience in the driver’s seat.

5:35 PM to 6:00 PM

Keynote Wrap-Up Rishad Tobaccowala

The StoryTeller: Managing People and Change With Rishad Tobaccawala

6:00 PM to 7:30 PM

Cocktail Reception